Every two weeks, our jobs columnist Geoff Michener provides a roundup of the latest hires in the digital marketing and media ecosystems. This week’s edition also includes new hires at Acceleration Partners and Outbrain.

Every two weeks, our jobs columnist Geoff Michener provides a roundup of the latest hires in the digital marketing and media ecosystems. This week’s edition also includes new hires at Acceleration Partners and Outbrain.
Womply Senior Manager of Communications Dallin Hatch says he was surprised to discover just how big Black Friday and Cyber Monday have become for small retailers. He was also surprised to see what a little impact Small Business Saturday has on seasonal sales.
DATA, DOLLARS, DISASTER… Study: Accuracy is the Most Important Factor for Marketers Buying or Using Audience Data… Surprise? Google Beats Expectations, Driven by Mobile and Cloud Services… Black Monday: Tronc Axes Half the New York Daily News Staff…
Well over half of the local merchants with larger budgets that we surveyed for a report last year indicated that paid Facebook ads constituted their top marketing tactic. That’s a pretty heavy dependence on a company that’s been in the news for all the wrong reasons lately.
Every two weeks, Geoff Michener covers some of the latest job changes taking place in this dynamic industry. This week’s edition includes moves and new openings at Womply, Airbnb, and AdRoll.
Every two weeks, we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech. This week’s edition includes funding for Womply, Musement, TrendKite, and Job Today.
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
Appearing on 60 Minutes, Groupon’s Mason Says Being Founder Is an Edge (CBS News)…
Gilt Groupe CEO: Restructuring Rumors Overblown, IPO Still on Track (AllThingsD)…
Skyhook Brings Location-Based Services To the Kindle Fire (ReadWriteWeb)…
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
AOL’s Armstrong Talks Patch Strategy in Q3 Earnings Call (PaidContent)
“When you talk to major auto makers, half goes into local and regional,” Armstrong said, saying that AOL will also be aiming more heavily at local retailers as the company works to make Patch profitable. Armstrong didn’t provide any clearer sense, however, when Patch would be evenly profitable, as opposed to the expectation that some parts of the network will do more than break even by the end of the year…
Groupon’s IPO Is Coming — But How Much Is It Really Worth? (GigaOm)
Colleen Taylor: It’s been a long and winding road, but Groupon is set to hold its initial public offering on the stock market any day now, with several reports saying the IPO will take place by week’s end. It will be interesting to see just how high Groupon goes once it actually hits the public market…