Kroger | Street Fight

News & Analysis

Street Fight Daily: Snap Doubles Down on Location, A Grocery Mega-Merger?

March 23, 2018March 23, 2018 by Joseph Zappa

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Location May Be the X Factor for Snap’s Appeal to Advertisers… As Amazon Applies Pressure, Target and Kroger Mull a Merger… Where and When AI Can Make a Difference in Marketing…

News & Analysis

5 ‘Smart’ Shelf Solutions for Retailers

March 19, 2018March 18, 2018 by Stephanie Miles

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So-called “smart” shelves are changing the way retailers interact with customers on the sales floor and offering added value to consumer-facing store apps. Here are five examples of smart shelving technologies being used by retailers right now.

News & Analysis

LBMA Podcast: Woolrich, Oreo Subscriptions, Amazon GO

February 2, 2018February 2, 2018 by Asif Khan

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This Week in Location Based Marketing is a weekly video podcast from the Location Based Marketing Association with Asif Khan, Rob Woodbridge & Aubriana Lopez. On the show: Kroger, Yext + Duda, eyeQ launches Atom Research: Gasbuddy.

News & Analysis

5 Tech Companies Changing the Grocery Industry

January 22, 2018February 24, 2018 by Stephanie Miles

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The percentage of grocery purchases influenced by digital media nearly doubled last year, and by 2025 roughly one-fifth of U.S. grocery sales are expected to happen online. Now it’s time for technology vendors to step in with new innovations, so that the industry can continue to evolve. Here are five firms working to change the way we buy groceries right now.

News & Analysis

LBMA Podcast: Amazon Alexa, Google Zagat, Redbox, Oath

January 12, 2018January 11, 2018 by Asif Khan

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This Week in Location Based Marketing is a weekly video podcast from the Location Based Marketing Association with Asif Khan, Rob Woodbridge & Aubriana Lopez. On the show: Kroger, Walmart and Special Guest: Sandeep Bhanote – Radius8.

News & Analysis

Street Fight Daily: How Surge Pricing Could Affect Retail, Walgreens’ Mobile Approach

October 5, 2015October 5, 2015 by The Editors

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber-Style Surge Pricing May Catch on with Retailers (Forbes)… Why Walgreens Is Partnering with Postmates and Betting Big on Mobile (LinkedIn Pulse)… Kroger Tests ‘Smart Shelf’ Technology (Indianapolis Star)…

News & Analysis

Street Fight Daily: Pinterest Opens Up, Best Buy Embraces Apple Pay

April 28, 2015April 28, 2015 by The Editors

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Pinterest Woos Big Brands With Its New API (Recode)… Apple Pay Will Hit Best Buy Stores in 2015 (New York Times)… Kroger Acquires Dunnhumby Data Assets From Tesco, Forges New Venture (AdExchanger)…