Street Fight Daily: Amazon’s New Brick-and-Mortar Highlights Local, Quality; New Hires in Hyperlocal

TODAY IN LOCAL & DIGITAL MARKETING AND MEDIA… Amazon’s New Store in NY Offers 4-Star+ Products Trending with New Yorkers… New Hires at Adsquare, IAB, GatherUp… No Data? No Problem! Build Loyalty Despite Lack of Data…

New Hires at Adsquare, IAB, GatherUp

Every two or three weeks, Street Fight rounds up some of the latest hires and new openings in the hyperlocal marketing, tech, and media industries.  This week includes new hires at PebblePost, dataPlor, and Snapsheet.

GetFiveStars Expands Its Capabilities, Rebrands as GatherUp

GetFiveStars, which helps businesses generate feedback from customers and capitalize on that feedback to better serve them, is rebranding as GatherUp. The name change intends to convey an increasingly holistic approach to customer engagement.

Street Fight Daily: What Ad Tech Consolidation May Look Like, GetFiveStars Rebrands as GatherUp

TODAY IN LOCAL & DIGITAL MARKETING AND MEDIA… What Ad Tech Consolidation Will Look Like… GetFiveStars Expands Its Capabilities, Rebrands as GatherUp… Mary Meeker Is Leaving Kleiner Perkins…