Street Fight Daily: Amazon Courts Ad Buyers, B2B Marketers Unprepared for GDPR

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Triopoly Time? Amazon Preps New Attribution Tool and Courts Ad Buyers… Forrester Says Only 15% of B2B Marketers Are Fully Compliant with GDPR… Google Will Prioritize Stories for Paying News Subscribers…

Survey of Brand Retailers Highlights Accelerated Adoption of AI-Powered Marketing

A new survey sheds light on how major brands are investing in artificial intelligence and what decision-makers in the retail and e-commerce industries should be doing to better harness the technology.

Street Fight Daily: FTC Considered Google Suit, Sears Bets on Inventory Ads

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… FTC Staff Wanted to Sue Google for Ripping Off TripAdvisor and Yelp (Skift)… Has Google Perfected the Retail Search Ad With Its Local Inventory Offering (AdWeek)… 45% Of Offline Retail Sales Will Be Web-Influenced By 2020 (Forrester)…

New Report Suggests Brands Remain Ambivalent About Local Search

A new Forrester report suggests that a large swath of national marketers still struggle to understand the role of local search in a national marketing strategy. The complexity of the local search industry, the report argues, has created unnecessary barriers for large marketers to invest in both paid and organic search initiatives…

Street Fight Daily: Yelp’s New Business App, Foursquare on the iPad

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…Yelp Introduces New App For Business Owners With Push Notifications (Marketing Land)… Foursquare’s iPad App Is Finally Here (Mashable)… Uber Responds to Senator Franken’s Privacy Concerns (New York Times)…

Forrester: Attribution Still Holding Back Spending in Mobile Advertising

A new report from 4INFO, Acxiom and Forrester says that a lack of confidence among marketers in the ability to measure effectiveness and return on investment might be holding back the growth of cross-channel advertising…

Citi Global Head: NFC Will Win Out By End of 2014

Near field communication (NFC), the much-maligned technology that once was held as the future of mobile payments, may not be dead yet. Richard Char, global head of digital networks and merchant Services at Citi, believes that two emerging trends will turn the tide for NFC, dissolving many of the infrastructural barriers that have mired its growth…

PODCAST: This Week in Location-Based Marketing — Locationary

In this week’s episode, hosts Rob Woodbridge and Asif Khan bring you stories on Listia and FrontFlip; a deep dive into what Facebook Graph Search means to location; and Rob’s latest obsession app called Moves. Plus special guest Grant Ritchie, founder and CEO of Locationary, and our resource of the week from Forrester…