Street Fight Daily: Instagram Prototypes Giving User Location History to Facebook; Ideal Ad Time—6 Seconds?
TODAY IN LOCAL & DIGITAL MARKETING AND MEDIA… Instagram Prototypes Handing Your Location History to Facebook… Street Culture: Vendasta’s Intention Behind Job Perks and Fun at Work… Six-Second Ads: It’s All About Context…
Google and Facebook have dominated digital advertising in this decade. But now, two-year-old Nucleus Marketing Solutions says it has the throw weight to tip the balance against the big search and social platforms.
Publishers like Facebook and YouTube often cause consternation for advertisers over brand safety. Content delivery and advertising company SendtoNews promises to change that state of affairs with its service. “We’re completely brand safe,” said CEO Matthew Watson.