Street Fight Daily: The Importance of Attribution, Newspapers & Retailers Share Connected Fate

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Investing in the Right Measurement Tools Makes a Big Business Impact… Retail Blues Worsen, Hitting Newspapers Hard… Snapchat Ramps Up Content Deals…

LBMA Podcast: UberMedia’s Location Visit Optimization, Carmakers Buy Nokia’s HERE

On the show: The world’s first virtual reality theme park; the world’s first artificially intelligent ad; MotorMood’s emoticons for drivers; xAd’s Global Location Snapshot; Nordstrom’s rooftoop Instagram installation, and more.

Street Fight Daily: Twitter Invests in Beacons, Nokia Expands Maps Sale

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Twitter Takes a Look at Beacons, Invests in Marketing Startup Swirl (Recode)… Nokia Targeting Apple, Alibaba and Amazon in Maps-Unit Sale (Bloomberg)… BIA/Kelsey: Mobile Will Grab 11.5% Share Of Local Rev By 2019 (NetNewsCheck)…

LBMA Podcast: Amazon Home Services, Retail Prophet

On the show: Google takes over Times Square; Drones in TGI Fridays; Shazam goes in-store with Mood Media; Audi’s new car sharing platform; Fujitsu turns light into image recognition. Our resource of the week is 3D printed maps for the blind…

LBMA Podcast: Ubisense, ShopperTrak, and Pulsate’s Patrick Leddy

Top stories of the week include Chaotic Moon’s intern tracking software, JCDecaux augments cell signals at bus stops in Amsterdam, Audi lights up the World Cup, Garrett Camp hires well to build Reserve.com, HouseTab tries social and payments together and Slight is launched…

LBMA Podcast: Placecast’s New Mobile Ad Platform, Bing Partners With Local Corp

On the show: Audi brings public desire and reward to the Mini in London, Estimote powered by iBeacon is just the start of the mote world, Coca-Cola’s Positivity Wall, and PayPal takes their hands-free payments to the masses. Plus Chuck Martin’s Mobile Minute gives us the Cool vs. Creepy scale for location based marketing…