New Hires at Goodway Group, Mirriad, and LiveIntent

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The Street Fight new hires roundup features movers and shakers in adtech, martech, e-commerce, localized marketing, location intelligence, and more. This month’s roundup features new hires at Goodway Group, Mirriad, and LiveIntent.

Goodway Group Announces SVP of Brand

Goodway Group, a data-driven and technology-enabled digital media and marketing services firm, has appointed industry veteran John Davis as Senior Vice President of Brand Direct.

Davis manages Goodway Group’s Brand Direct and Retail Media Network verticals, broadening the media agency’s line of business and advising on optimal client solutions. He will report to Michael Hayes, Chief Growth Officer.

Mirriad Appoints VP of Sales

Mirriad, an in-content advertising company powered by Academy Award-winning AI technology, announced the appointment of Karen Magnani as the new Vice President of Sales, US.

Magnani will co-lead US sales efforts, focusing on forging new brand and agency relationships and growing current clients with a focus on expanding performance and programmatic adoption for in-content advertising.

LiveIntent Welcomes VP of Product Development

LiveIntent, a people-based marketing platform that reaches 250 million logged-in people each month via its 2,500 brands and publisher partners, announced the hire of Mike Pisula as VP, Product Development. 

In his role, Pisula will lead go-to-market efforts and drive product strategy and execution for the company with an emphasis on retail media. 

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Joe Zappa is the Managing Editor of Street Fight. He has spearheaded the newsroom's editorial operations since 2018. Joe is an ad/martech veteran who has covered the space since 2015. You can contact him at [email protected]