LBMA Vidcast: Location-Based Innovations from Nordstrom, Lyft, WeChat

Welcome to This Week in Location Based Marketing, a weekly vidcast from the Location Based Marketing Association with Asif Khan & Aubriana Lopez. On the show: Republican campaign using beacon-enabled lawn signs, &Pizza + Lyft, WeChat battles fake GPS data, Nordstrom will deliver food to you in store, Jägermeister summons “Darke Spirits”, Chick-Fil-A launches dine-in mobile app.

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