LBMA Vidcast: NYY Turn to Postmates, Uncle Ben’s Goes Google Lens

Welcome to This Week in Location Based Marketing, a weekly vidcast from the Location Based Marketing Association with Asif Khan & Aubriana Lopez. On the show: New York Yankees using Postmates, Uncle Ben’s goes Google Lens with Innit, Toy R’ Us back with Candytopia, Heineken teams with Grab in SE Asia, Walgreens delivers with Wing drones, Starbucks  Japan let’s you pay with a pen.