Street Fight Daily: eBay To Expand Same-Day Delivery, Print Revenues Weigh on Gannett

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A roundup of today’s big stories in hyperlocal content, commerce, and technology

ebay_logoWith Amazon in Its Crosshairs, eBay to Launch Same-Day Delivery for Purchases by Year’s End (AllThingsD)
EBay CEO John Donahoe said in an interview that his company will this year begin rolling out same-day delivery options for transactions in which the buyer and seller are located in the same geographic area. Buyers will be able to choose immediate delivery or pick a time window later in the day to get the delivery.

What Local Media Can Learn From the Royal Birth (Street Fight)
Terry Heaton: Who is “royalty” in your community? It’s something news organizations big and small should know, because these are the people who make things happen — or not happen — in and around you. They are of the 1% that we speak of in the widening “us versus them” debate in our culture today. Their comings and goings can be real news, but their social activities and personal lives can also be news.

Decline In Newspaper Advertising Weighs On Gannett Results (Reuters)
A decline in newspaper advertising dragged down Gannett Co’s second-quarter results, underscoring the company’s need for new revenue streams. Higher broadcast, digital and subscription revenue could not offset newspaper advertising declines, which kept total revenue flat at $1.3 billion, below analysts’ average forecast of $1.33 billion, according to Thomson Reuters.

9 Strategies Merchants Can Use to Protect Their Reputations Online (Street Fight)
It’s not uncommon for local merchants to go to the extreme to make a great first impression when customers arrive at their businesses — designing custom signage and selecting window displays with the utmost care — without giving a second thought to the first thing potential customers see when they search for their companies online. Here are strategies that merchants can use to protect their reputations and make a great first impression on the web.

Small Businesses Shirk Advertising (AdAge)
Many small businesses today spend very little on traditional advertising because it doesn’t have to. Given the array of low- or no-cost digital marketing and promotional options, small companies are spending less not just by necessity, but by choice.

10 Reasons That The Google Knowledge Graph Sucks More Than The Local Graph (Blumenthals)
Mike Blumenthal: The Knowledge Panel sucks much more than Google Local these days. With the Knowledge Graph, like local, Google is attempting to reflect real information about the real world in their search results and, like in local, the disconnect between the real world and Google’s understanding of it can lead to erroneous results and bad outcomes.

Apple iOS 6 Maps vs. Google Maps 2.0 For iOS: Labels & Local Search (Apple Insider)
As Apple prepares its latest enhancements to Maps with iOS 7, Google has released its own major update for Google Maps on iOS. Here’s how the two compare in location data and local search, our fourth segment looking at mobile maps.

The Key To Success In Local Lies In A Vertical Approach (SearchEngineLand)
Wesley Young: Vertical offerings are playing an increasingly critical role, not only in attracting consumers and directing them to relevant local business listings, but also in providing consumers with the necessary tools to evaluate and directly make purchases. As verticals better enable consumers to simplify, speed up, and complete their path to purchase, local businesses need to ensure they have the framework in place to capture these new lead opportunities.

How SinglePlatform’s Founder Survived the Brutal, Early Days of a Startup Alone (Business Insider)
Wiley Cerilli, founder of SinglePlatform, sold his local business listing company to Constant Contact last summer for $100 million in cash, stock and employee incentives. Here’s Cerilli’s advice to other entrepreneurs who are founding startups alone.

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