Amazon.com | Street Fight - Part 3

Street Fight Daily: Amazon Slays Brands, Marketers Lose Track of Social Campaign Data

Joseph Zappa

Street Fight Daily: Amazon Slays Brands, Marketers Lose Track of Social Campaign Data

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Ruthlessly Undercuts Brands With Its Low, Private Label Prices… Survey: Social Advertisers Missing Critical Components in Data Ownership… Ad Tech Execs and App Marketers Doubt Apple Can Sell Ads Without Data Collection…

Street Fight Daily: Self-Service DSPs for SMBs, Local Media As Alternative to Ads on Facebook?

Joseph Zappa

Street Fight Daily: Self-Service DSPs for SMBs, Local Media As Alternative to Ads on Facebook?

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Ad Tech Abandoned the SMB Market… Amazon Prime Wardrobe Launches to All U.S. Prime Members… As Brands Look Closer, Is Local News the Tortoise and Facebook the Hare?…

Street Fight Daily: Buyers Lag on Mobile Programmatic, The Turn to Video Goes Multichannel

Joseph Zappa

Street Fight Daily: Buyers Lag on Mobile Programmatic, The Turn to Video Goes Multichannel

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… When It Comes to Mobile Programmatic, Buyers Are Behind… B2B Marketers Turn to Shorter Videos Across Many Channels to Engage Millennial Buyers… A Year After Amazon Devoured Whole Foods, Rivals Pursue Countermoves…

Street Fight Daily: Facebook Adds Services to Marketplace, Sketchy Google Knowledge Panel Practices

Joseph Zappa

Street Fight Daily: Facebook Adds Services to Marketplace, Sketchy Google Knowledge Panel Practices

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Marketplace Launches New Services Feature in Partnership with On-Demand Startups… A Fifth of Amazon Merchants Sell More Than $1 Million a Year, Double Last Year’s Share… How the Washington Post Is Building Its Tech Platform, Arc…

Street Fight Daily: Google to Follow IAB’s GDPR Approach, How Restaurants Can Crush Digital

Joseph Zappa

Street Fight Daily: Google to Follow IAB’s GDPR Approach, How Restaurants Can Crush Digital

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… In Significant Move for Publishers, Google Plans to Commit to IAB’s GDPR Approach… How Savvy Restaurateurs Make the Most of Online Ordering… Banned from Amazon: The Shoppers Who Make Too Many Returns…

Street Fight Daily: Snap Wins With Programmatic AR Ads, How Cousins Subs Keeps It Local

Joseph Zappa

Street Fight Daily: Snap Wins With Programmatic AR Ads, How Cousins Subs Keeps It Local

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snapchat’s Programmatic AR Ads Are Gaining Traction… Whole Foods Will Give Amazon Prime Customers 10% Off on Sale Items… Another Ad Tech Firm Reduces European Operations Ahead of GDPR…

Street Fight Daily: Amazon Cuts Out Google Shopping Ads, Advertisers Question Facebook ROI

Joseph Zappa

Street Fight Daily: Amazon Cuts Out Google Shopping Ads, Advertisers Question Facebook ROI

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Stops Buying Prized Shopping Ads on Google… Facebook’s Big Threat Isn’t Cambridge Analytica — It’s Advertisers Questioning ROI… Google’s DoubleClick Ad ID Change Presents Challenges and Opportunity for Attribution Vendors…

Street Fight Daily: Google Positions Itself to Challenge Amazon on Voice, New Directions in Loyalty

Joseph Zappa

Street Fight Daily: Google Positions Itself to Challenge Amazon on Voice, New Directions in Loyalty

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Ad Buyers Say Google’s YouTube and YouTube TV Integration Will Help It Rival Amazon on Voice… Waze Ads Head Suzie Reider Sets Her Sights on QSR, Retail, and Fuel… You Don’t Need a Paywall If You Have Cool Ads, Outline CEO Josh Topolsky Says..

Street Fight Daily: Instagram Creeps Into Payments, Reviews Shape Local Offline Purchases

Joseph Zappa

Street Fight Daily: Instagram Creeps Into Payments, Reviews Shape Local Offline Purchases

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Instagram Quietly Launches Payments for Commerce… Augmented Reality Heading to 3 Billion Devices, $85 Billion in Revenue… Yelp’s Chad Richard on the ‘Decentralization’ of Reservations…

Street Fight Daily: Google Revamps Maps, Echo’s Market Share Slides as Speaker War Heats Up

Joseph Zappa

Street Fight Daily: Google Revamps Maps, Echo’s Market Share Slides as Speaker War Heats Up

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Maps Platform Arrives, Changing the Game for Developers… Amazon Echo Losing Market Share as Smart Speaker Rivalry Intensifies… Square’s Loss Widens As Spending Picks Up…