Heard on the Street, Episode 12: How Important Are Online Reviews?

Considering the level of influence that online reviews can have on any given business, it’s become increasingly important to optimize them in various ways. How is that done? There are lots of tactical ins and outs we highlight on this episode of the Heard on the Street Podcast.

Street Fight Daily: Highlights from Street Fight Summit, Advertisers Drop DSPs to Cut Costs

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… #SFSNYC: The Growing Power of SMB OS… #SFSNYC: Investors on Billion-Dollar Opportunities in Local and Where to Find Them… Advertisers Cut DSPs 40% Over Two Years…

#SFSNYC: UPS, TripAdvisor, and HappyOrNot Break Down Divergent Approaches to Customer Feedback

Consumer feedback and brands have a complex and sometimes contentious relationship. Three panelists from companies with starkly different relationships to both their customers and the customer feedback process provided their angles on the issue at Street Fight Summit in New York Wednesday.

Amazon to Launch Delivery Service for Businesses, Challenging UPS and FedEx

Amazon is about to jump into the business of package delivery. The delivery program will launch in Los Angeles in the coming weeks before expanding to additional cities. The move poses a direct challenge to the likes of UPS and FedEx.

Street Fight: Amazon Responds to Walmart’s Shipping Challenge, Mobile Engagement Drops in Q4

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Strikes Back at Walmart’s Free 2-Day Shipping Offer… Mobile Engagement Sees Unprecedented Drop in Q4 2016… Why Facebook and Snapchat Are Spinning Off Mobile Incubators…

Deliv CEO: ‘We’re Selling the Picks and Shovels’ for Brick-and-Mortar Gold Rush

Deliv CEO and Founder Daphne Carmeli — who will be a speaker at Street Fight Summit West tomorrow in San Francisco — caught up with us recently to talk about what sets today’s delivery startups apart from their fallen predecessors.

Street Fight Daily: Square’s IPO Filing Now Public, NYC to Launch Hyperlocal News Sites

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Square Discloses IPO Plans (New York Times)… NYC Launching Neighborhood Websites with Hyperlocal Information (New York Daily News)… UberRush Not Yet a FedEx Killer (Wall Street Journal)…

Street Fight Daily: Postmates’ Super-Speedy Food Delivery, Apple Approves Native Ad Blocker

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Postmates Takes on Uber and Sprig with Quick Food Delivery Service Pop (Recode)… Apple Approves an App That Blocks Ads in Native Apps (TechCrunch)… Amazon Commands Almost Half of All Product Searches, and Marketers Are Ignoring Omnichannel (VentureBeat)…

Street Fight Daily: Twitter Launches ‘Buy’ Button, AOL’s Armstrong Ready to Fight Ad Blocking

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Twitter Makes ‘Buy’ Button Widely Available (New York Times)… Tim Armstrong Says AOL Is in the ‘Best Position’ to Fight Ad Blocking (Adweek)… Sources: Jack Dorsey Expected to Be Named Permanent Twitter CEO (Recode)…

Street Fight Daily: Yext Launches Pages, Square Buys Photo App

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology.Square Buys Photo-Sharing App Viewfinder (PCMag)… Newly Internationalized Yext Launches “Pages” To Help Businesses Sync Their Website Data (TechCrunch)… RetailNext Buys Eric Schmidt-backed Nearbuy Systems (Silicon Valley Business Journal)