New Hires at Anyline, TextNow, and Braze
The Street Fight new hires roundup features movers and shakers in adtech, martech, e-commerce, localized marketing, location intelligence, and more. This month’s roundup features new hires at Anyline, TextNow, and Braze.
Anyline Announces Chief Product Officer
Boston-based startup Anyline has hired Christian Plaichner as chief product officer. As CPO of Anyline, Plaichner will be responsible for building out Anyline’s market positioning as a leading provider of mobile data capture solutions and business intelligence.
TextNow Appoints VP of Growth
TextNow, a mobile app offering free cellular and WiFi-enabled phone service, appointed Raquel Alexander Vice President, Growth, to oversee user growth and customer experience, including performance and retention marketing, product strategy, and developing and implementing an omnichannel growth strategy.
Braze Hires CMO
Customer engagement platform Braze announced tech industry veteran Astha Malik as its new CMO, effective June 27. Hailing from leadership positions at VTEX, Zendesk, Citrix and more, Astha brings 20+ years of experience building brands, driving innovation, and accelerating growth to this new role.