Innovation Brief: TikTok, NBC & Roku
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On a semi-weekly basis, Street Fight’s Innovation Brief series aggregates and analyzes happenings from across the technology and media spheres. This week, we look at TikTok Stories, NBC’s Olympics viewership, and Roku’s new originals play.
These insights come from digital agency M7 Innovations. Founder Matt Maher synthesizes his perspective from the trenches of digital experience creation. See the full episode and summary notes below, and stay tuned for semi-weekly episodes.
???? TikTok ‘Stories’ feature is, you guessed it, a carbon copy of Snap, Insta, and FB’s offerings. We discuss the future of social media.
???? NBC reported a 45% drop in TV viewership of the Olympics from Rio 2016 to Tokyo 2020. We dive into NBC’s identity crisis.
????♀️ Roku will premiere over 20 original shows, most coming from the defunct Quibi. We debate whether this is a good move.