Street Fight Daily: Mixed Numbers on Future of M-Commerce, Uber Expands Its Vision

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…

Fewer Surveyed Consumers Indicate Buying on Mobile Phones in 2017 than in 2016 (MediaPost)
When consumers were asked in a survey about how often they purchased physical goods on a mobile phone, 46% in 2017 said they never did—up from 41% in 2016. About 6% said they purchase something daily, down from 11% in 2016.

FreshLime CEO Talks Data-Powered Marketing for Local Businesses (Street Fight)
FreshLime founder and CEO Jay Bean recently reconnected with us to discuss ways small, local, service-oriented businesses can use automation to see better returns on campaigns—even with limited resources.

Uber CEO Outlines Expanded Mobility Plans (TechCrunch)
Uber envisions being able to bring data, on-demand transportation, and solving for real-time transportation needs to public transit, Khosrowshahi said. If people can reliably know when a bus will show up, he said, “We think that’s going to drive use and ultimately that’s going to make it even better to live in a city like this one.”

Denver and Other Communities Get the News Providers They Deserve (Street Fight)
Tom Grubisich: Communities, from activist citizens on up to major civic and other nonprofit institutions, will have to step forward to prevent local news organizations from being gutted by owners without roots in the communities those organizations service.

Walmart Joins Forces With Postmates to Combat Amazon (Forbes)
The partnership will allow Walmart to provide same-day delivery of fresh food and other items to customers who order online, starting in Charlotte, North Carolina, and expanding to 100 other metro areas in the coming months

Facebook’s in the Data Privacy Spotlight. Could Google Be Next? (Washington Post)
With Facebook chief Mark Zuckerberg getting grilled on Capitol Hill this week about his company’s data-gathering practices, privacy experts are asking a central question: Who let Google off the hook?

As New Ad Marketplaces Form, Media Companies Must Find Their Place (AdExchanger)
Lorne Brown: There is no possible scenario where all coming growth in TV ad money goes only to Google and Facebook. Buyers will rally around a varied group of huge media marketplaces that make it easy for them to buy across TV, digital, and more.

Localize Brings Data Journalism and 3d Mapping to New York Real Estate (LocalOnliner)
Peter Krasilovsky: Localize, a New York City mobile app that was founded in 2015 and raised $11 million, takes data-based journalism for residential and commercial real estate a step further than it’s gone before.

Joe Zappa is the Managing Editor of Street Fight. He has spearheaded the newsroom's editorial operations since 2018. Joe is an ad/martech veteran who has covered the space since 2015. You can contact him at [email protected]