Raise Report: Button, Flirtey, AppsFlyer Score New Rounds
Every two weeks, we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech.
Tuesday, January 17: Shiftgig Reins In $20 Million for Short-Term Job Marketplace
DRW Venture Capital, FJ Labs, GGV Capital, and KDWC Ventures contributed to the Series C round, VentureBeat reported. Shiftgig will put the funds toward boosting its sales and marketing teams. The company connects workers looking for short-term employment with local businesses that need temporary help.
Tuesday, January 17: Zeotap Lands $12.7 Million to Help Marketers Organize and Act on Data
New Science Ventures led the Series B round, AdExchanger reported. Zeotap helps telcos make use of large swaths of first-party data that have remained untapped in many cases. Zeotap will use the funding to hire additional engineers and data scientists.
Tuesday, January 17: AppsFlyer Raises $56 Million for Mobile Marketing Platform
Qumra Capital led the Series C round, to which Goldman Sachs and Deutsche Telekom Capital Partners also contributed, Fortune reported. With the fresh capital, AppsFlyer will focus on product development.
Wednesday, January 18: Flirtey Picks Up $16 Million for Drone Delivery
Menlo Ventures and Qualcomm Ventures led the Series A round, TechCrunch reported. Flirtey, whose drones have already supported deliveries for retail and restaurant heavyweights such as Domino’s and 7-Eleven, will use the funding to court more partners in retail and up the number of deliveries it’s conducting for current partners.
Wednesday, January 25: Button Secures $20 Million for Deep Linking Solution
Norwest Venture Partners led the round, which brings Button’s total to $34 million, Recode reported. Button provides a solution that allows for linking between apps so that users of one app can easily transition to using a related service or platform. Business Insider reports that Button will use the funding to facilitate growth and expand into markets in Asia and Europe.
Wednesday, January 25: Vestiaire Collective Rakes In $62 Million for Used Clothing/Accessory Marketplace
Vitruvian Partners led the round, VentureBeat reported. The platform connects people looking to sell high-end clothing and fashion accessories with buyers and commands a customer base of 6 million. With the fresh capital, Vestiaire will focus on growth in the United States and expansion into Asian markets.
Thursday, January 26: Dalia Scores $7 Million for Consumer Data Platform
Balderton Capital led the Series A round, TechCrunch reported. Dalia conducts market research through surveys that are distributed digitally via third-party apps and publishers.
Joseph Zappa is Street Fight’s news editor.
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