A roundup of today’s big stories in hyperlocal content, commerce, and technology
Intuit Launches An App Store For Business Owners To Find Software (TheNextWeb)
Business management service provider Intuit is unveiling new tools to help third-party developers build apps that enhance its accounting platform’s app ecosystem. Intuit has already pre-populated the app store with at least 141 apps ranging from free to paid, those specializing in billing, expense management, field services management, marketing, business research, collaboration, bug tracking, and more.
Finding the Balance Between Relevance and Reach in SMB Content (Street Fight)
Damian Rollison: It’s simple enough to say that creating great content or a great platform should be enough to bring users to your door. But if they have no idea you exist, getting the word out effectively is both a matter of reaching your intended user base and staying within the confines of an algorithmically defined concept of quality content.
Signpost Raises $10M To Bring Online Marketing Tools To Small Businesses (VentureBeat)
Signpost, a startup offering an online marketing platform for small businesses, is announcing that it has raised $10 million in Series B funding. Small and medium businesses don’t have the huge marketing budgets of large corporations. Signpost says it software can close that gap by taking care of all their marketing needs for just $150 a month.
How Same-Day Delivery Can Give Brick-And-Mortar Retailers an Edge (Street Fight)
Deliv, a same-day delivery startup, has made a few moves of its own over the past four months, inking a partnership with real estate giant General Growth Properties in August and nabbing $6.85 million in funding earlier this fall. Street Fight recently caught up with Daphne Carmeli, Deliv’s CEO, to find out what’s driving the revival in same-day delivery, how startups can compete with the big firms, and why same-day delivery is a big opportunity for brick-and-mortar retailers.
Amazon Expanding Its Own Private Label Offering to Supermarket Goods (AllThingsD)
Amazon already sells its own brand of batteries, keyboards and bedding. And now it looks as though the Seattle-based online retailer is in the process of creating its own line of the kind of products that you’d normally find on supermarket shelves, according to several job listings the company has posted over the last few months.
SMBs Spend An Average 46% Of Marketing Budget On ‘Digital’ (SearchEngineLand)
In a new survey from BrightLocal, small businesses said that a little under half of their marketing budget went to digital tools. It’s not surprising to see a distributed set of results like this. Some business owners have truly embraced digital marketing, while others are grappling with various challenges presented by digital marketing
Apple Poised To Surpass Google In Indoor Location-based Services (Mobile Marketer)
Location-based services is shaping up to be a significant portion of the mobile industry going forward. While Apple has traditionally not been very strong here, the company is quietly making gains and could even surpass Google in one quickly growing area: indoor location.
Dianping, China’s Largest Restaurant Review Site, Turned Down An Acquisition Offer From Google China (TechCrunch)
Dianping, the restaurant review platform that is sometimes referred to as the “Yelp of China,” turned down an acquisition offer from Google China in early 2007, co-founder Edward Long revealed at the TechCrunch/Technode event in Shanghai. After Dianping refused its buyout offer, Google China made a Series B investment in the site of a few million dollars.
It’s 2013: Why Are We Still Using Paper Receipts? (Mashable)
If you live in certain areas of San Francisco or New York, you may think that mobile payments are catching on, but according to Jack Gold of researcher J. Gold Associates, the number of people using such a payment scheme is actually in the single digits. That explains why retailers aren’t rushing to herd customers into a paperless system, which could confuse and anger some.