A roundup of today’s big stories in hyperlocal content, commerce, and technology.
Local Content Consolidation: Advance Publications’ Bizjournals Division Buys Streetwise Media Sites (TechCrunch)
Some consolidation afoot in the world of local online publishing: American City Business Journals, the Advance Publications-owned publishers of the Bizjournals network of local business sites, has bought Streetwise Media, which runs two websites based on crowdsourced local news, Bostinno in Boston and In the Capital in Washington, D.C. Financial terms of the deal were not disclosed.
Could Groupon Go Bankrupt? (Seeking Alpha)
Groupon continues to hold an interesting position as the largest online coupon marketplace, but the brand has lost some of its luster and its current transformation is questionable, in our view. We’re not at all interested in shares at this level, and we think liquidity could become a problem in mid-2013 if cash flow doesn’t improve.
Glocal, Local Video News Aggregator, Launches Out Of Beta With A Bang (TechCrunch)
Television video content, notably news and live TV, are no longer relegated exclusively to the TV screen, and a new startup called Glocal is doing its part by being a hub for local news videos. The company just launched out of beta with a handsome website that scrapes all local news content and categorizes it by location.
PayPal Works to Take Its Business Offline (The Wall Street Journal)
Nearly eight months into his job as president of eBay Inc.’s, David Marcus is pushing the payments processor off the Web and into stores. In his quest to find new ways to extract funds from users, Mr. Marcus has brokered a deal with Discover Financial Services to allow PayPal customers to access their accounts at any register where Discover is accepted, using their mobile-phone numbers and PayPal PINs instead of cards or cash, to process payments at millions of registers around the world.
Why Better Traffic Data Means More Than Just a Faster Commute (GigaOm)
Companies such as Inrix are making their money helping commuters and commercial drivers find the fastest routes through traffic, but their reach could go much further. Creative organizations can apply the data in entirely new areas, and crowdsourcing means seeing how the world moves.
McDonald’s iAd Strategy Helps Solidify Its Mobile Advertising Reign (Mobile Marketer)
While many marketers test out Apple’s iAd network only once, fast food giant McDonald’s has unveiled its sixth campaign, which not only promotes the company’s new products, but takes advantage of the device’s capabilities to offer a more interactive experience. The iAd campaign incorporates the device’s GPS technology to help consumers find the nearest location.