plum district | Street Fight

Street Fight Daily: Facebook’s New Feed, Plum District Founder Out

The Editors

Street Fight Daily: Facebook’s New Feed, Plum District Founder Out

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Don’t Laugh at Zuckerberg’s Newspaper Metaphor, It’s More Accurate Than You Think (PadnoDaily)… CEO And Founder Megan Gardner Out At Mom-Centric Deals Site Plum District, Ex-Googler Susan Kim Takes Over (TechCrunch)… AOL’s CEO to Haters: Our Content Strategy Was Right After All (and Patch is Fine Too) (Paid Content)…

Street Fight Daily: Gilt City Names New Head, Facebook Courts SMBs

The Editors

Street Fight Daily: Gilt City Names New Head, Facebook Courts SMBs

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Sarah Chubb, Former President Of Conde Nast Digital, Is Now President Of Gilt City (SAI)… Facebook Courts Small Business Dollars With Easy Social Ad Campaign Creation (TechCrunch)…  Reid Hoffman: Groupon Made Multiple Missteps While Going Public (PandoDaily)…

Case Study: Chelsea Piers Goes Beyond Groupon

Stephanie Miles

Case Study: Chelsea Piers Goes Beyond Groupon

Since 2009, the recreational complex Chelsea Piers in New York City has sold approximately 20,000 group coupons — until recently, all Groupons. But after a two-year exclusive came to an end with the deals giant in the spring, Chelsea Piers SVP in charge of marketing and sponsorships, Dana Thayer, began tracking other services, looking at verticals, price points, and what her competitors were doing…

Case Study: A Deal Company’s Power Is in the Size of Its Mailing List

Stephanie Miles

Case Study: A Deal Company’s Power Is in the Size of Its Mailing List

Savvy Cellar Wines owner Brent Harrison has an email subscriber list with more than 3,500 addresses, a Facebook page with more than 2,200 fans, and a Twitter feed with more than 500 followers. Still, the Mountain View, California, entrepreneur says getting the word out about his small business is the No. 1 reason he runs daily deals on a regular basis…