On-Demand Local Services: The End of SMB Advertising as We Know It?

On-demand local services flip the traditional local advertising model. Instead of marketing proactively to generate demand, that demand is captured and revealed for service providers to react in real time. Put another way: Marketing is replaced with a commerce engine…

Street Fight Daily: Bud Light On-Demand, Google Adds Events

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technologyAB InBev Launches App For One-hour Home Delivery Of Beer (MarketWatch)… Google Makes It Easier To Buy Tickets For Live Events, Straight From Search Results And Maps (The Next Web)… With The Booking Now App, Booking.com (aka Goliath) Just Arrived To The Last-Minute Hotel Game (Pando)…

Street Fight Daily: Cities Sue Uber, Postmates’ Delivery API

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…Uber’s Background Checks for Drivers Come Under Scrutiny (New York Times)… Postmates’ Plans Go Way Beyond Bike Messengers: Web Orders, Inventory Management And Major Partners (VentureBeat)… Porch Goes Beyond Data Services, Launches Tools To Connect Homeowners With Pros (TechCrunch)…