Jumptap | Street Fight

LBMA Podcast: Millenial/JumpTap, Placed, and Siamese Systems

Asif Khan

LBMA Podcast: Millenial/JumpTap, Placed, and Siamese Systems

On the show: Google launches Carousel visual search; Renew London smart recycling bins are sniffing your MAC address; Millennial scoops up JumpTap; Tour Sicily with the San Pellegrino robot; Placed trying to morph into the ComScore of the real world; Riding the payment waves without batteries; Special guest Alex Kottoor of Siamese Systems talks mobile CSI…

6 Ad Networks With Targeting Capabilities

Stephanie Miles

6 Ad Networks With Targeting Capabilities

Ad networks with advanced targeting capabilities are giving national brands and smaller advertisers a way to drive conversion rates and boost sales. By narrowing their focus and targeting specific audiences based on location, demographics, or interests, advertisers can increase the relevancy of their ads and improve click-through rates (CTRs) by a factor of 2x. Here are six ad networks that offer these targeting capabilities…