Street Fight Daily: Consumers Crave Transparency from Brands, Retailers Are Figuring It Out

TODAY IN LOCAL & DIGITAL MARKETING… Report: Consumers Seek Transparency From Brands on Social Media… What Do You Know, Retailers Are Figuring It Out… Billy Penn, Denverite, and The Incline Are Going After Members…

Despite Stumble in Raleigh, Will The Agenda Be Part of ‘New Localism’?

“I’m learning that the success we have in Charlotte isn’t scaleable to other distinct geographies,” said founder Ted Williams. “I’ve become convinced that the key to financial success for an organization like ours is providing a high degree of advertiser customization and customer service. “

Jim Friedlich Champions ‘New Class’ of News Startups — And Digitally ‘Aggressive’ Heritage Sites

There is a “new class” of entrepreneurial local news startups as well as aggressive new digital investment at “heritage” newspapers, according to longtime news publishing executive Jim Friedlich. These startups mark their boundaries not by neighborhood but metro area.

Street Fight Daily: Startups Tackle Local News, Facebook Partners With Undertone Networks

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Yahoo Launches Chatbot-Equipped Mobile Travel Guide… Undertone Partners with Facebook Canvas for Faster Mobile Ads and Better Targeting… Neighborhood Watch: Online Startups Tackle Local News…

Street Fight Daily: Facebook Starts Selling Off-Site Ads, Snapchat Scores $1.8 Billion

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Starts Selling Off-Site Ads Targeting Non-Users Too… Snapchat Raises $1.8 Billion In New Funding Round… The Future of Voice-Related SEO for Local Business…

Street Fight Daily: Uber and Foursquare Join Forces, Twitter Disbands Commerce Team

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber and Foursquare Team Up to Make It Easier to Find Your Destination… Heavy-Hitter Investors Plan a For-Profit Launch Next Month in Denver… Twitter Disbands Commerce Team, Ceases Product Development on ‘Buy’ Button…