Street Fight Daily: Twitter Tests Calls, A Deep Look at Uber

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technologyTwitter Tries to Prove Its Ads Drive Sales with Click-to-Call (Digiday)… A Deeper Look at Uber’s Dynamic Pricing Model (Above the Crowd)… EBay Rejects Icahn board Nominees, Asks Investors to do Same (Reuters)…

Street Fight Daily: RadioShack Shutters Stores, A Rollup in Food Delivery

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technologyRadioShack Plans to Close Up to 1,100 Stores (Wall Street Journal)… With Eye On Growth, Just Eat Buys Meal2Go To Offer EPOS Tech To Its Takeaway Partners (TechCrunch)… NCR Updates Its iPad Cash Register With Loyalty Features (GigaOm)…

Street Fight Daily: LivingSocial Posts $183M Loss, Airbnb Considers Cleaning Service

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology.LivingSocial Posts $183M Loss in 2013 (Washington Business Journal)… Airbnb Is Testing Out An Affordable Cleaning Service For Hosts In San Francisco (TechCrunch)… In Defamation Lawsuit Over Yelp Reviews, Neither Side Wins (Washington Post)…

Street Fight Daily: Cox Buys Back Stake In AutoTrader, LivingSocial Sells Groupon Stock

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology.Cox to Buy Back Stake in AutoTrader (Wall Street Journal)… LivingSocial Selling its Groupon Stock (Chicago Tribune)… No Mention of Patch in AOL Chief Executive’s End-of-Year Memo (Romenesko)…

Street Fight Daily: Airbnb Rethinks Mobile, Foursquare’s New Partner

A roundup of today’s big stories in hyperlocal content, commerce, and technologyAirbnb Makes Listing Lodging All Mobile (USA Today)… Verizon Extends NFL Play to Foursquare Ads (AdWeek)… Apple Maps Takes Off: Cue The Antitrust Lawsuit? (ReadWrite)…

Street Fight Daily: LivingSocial’s Traffic Plummets, Starbucks Touts Mobile

A roundup of today’s big stories in hyperlocal content, commerce, and technologyLivingSocial’s Traffic Is Plummeting (AllThingsD)… Sacramento Press, Community’s Online Newspaper, Is Sold To New Owner (Sacramento Bee)…
Starbucks Touts Mobile Adoption (MediaPost)…

Street Fight Daily: eBay Acquires Shutl, Tracking Companies Set New Rules

A roundup of today’s big stories in hyperlocal content, commerce, and technologyeBay Acquires Shutl, Races Amazon To Your Front Door (ReadWrite)… Tracking Companies Agree to Notify Shoppers, But Retailers Demur (Wall Street Journal)… Why Longtime Netflix CFO Barry McCarthy Just Agreed to Work for Clinkle’s 22-Year-Old CEO (AllThingsD)…

The Local Sharing Economy Is Here (But Scale Will Prove Difficult)

Every iteration of things that can be shared, from baby clothes to power boats, has been picked through by college students who have been steeped in the gospel of Zuck and turned into a local service set to scale. The problem, however, is that almost every startup gets stuck at city one. The reason? If the sharing requires some sort of physical exchange of goods or services, then it requires the commitment of two people who live close to each other to complete transaction. And they need to find each other even though the just-launched app won’t reach critical mass for a long time…

Street Fight Daily: Square Redesigns Wallet, Why Facebook Passed on Waze

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Square Wallet Gets a Major Redesign (CNet)… In Passing on Waze, Did Facebook Make a Big Mistake or the Right Call? (AllThingsD)… Foursquare Tries To Find Revenue By Turning Your Data Into A Samsung Galaxy S4 Ad (TechCrunch)…

Street Fight Daily: Google Upgrades Places, PlaceIQ Tracks In-Store Visits

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Google Upgrades Its Google Places Dashboard With Google+ Local Integration (Search Engine Land)… SMG to Track How Mobile Ads Lead to In-store Visits (AdAge)… Local.com Launches Premium National-Local Ad Network (Screenwerk)…

Street Fight Daily: AOL COO May Exit, Airbnb Expands Hyperlocal Contnent

A roundup of today’s big stories in hyperlocal content, commerce, and technology.COO Artie Minson Could Exit Aol, Patch Issues To Blame? (TechCrunch)… Airbnb’s Neighborhoods Program Expands With the Addition 93 Local Guides in 4 New Cities worldwide (The Next Web)… Foursquare CEO Looks Beyond Mobile Handsets: Anywhere There’s A Screen, We Want To Be On It (TechCrunch)…

4 Hyperlocal Trends to Watch in 2013

2012’s rush to capture the hyperlocal audience has begun to wane as the reality sets in that while the online SMB market is huge and untapped, it remains hard to get those mom-and-pops to spend money on newfangled marketing methods. Last year’s intense startup activity has revealed four trends going into 2013…

Street Fight Daily: Patch Editors Anticipate Cuts, Foursquare Opens Data

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Patch Editors Say Staff and Budgets are Being Cut in 2013 (Romenesko)… Foursquare to Make Full Names Public and Share More Check-ins with Businesses (The Verge)… Foursquare to Make Full Names Public and Share More Check-ins with Businesses (The Verge)… Mobile’s Path to Glory (The Wall Street Journal)…

PODCAST: This Week in Location-Based Marketing — Yoose

In this week’s episode, hosts Rob Woodbridge and Asif Khan look at whether Bing can perform as the underdog, discuss the new Google Maps for iOS, and review the new Point augmented reality app. Plus funding news, resource of the week and special guest Christian Geissendoerfer of Yoose…

Street Fight Daily: Airbnb Buys Localmind, A New Hail for Gotham

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Airbnb Goes Social and Local with Acquisition of Localmind (GigaOm)… Hail to the Big Apple! NYC Temporarily Approves Taxi Apps, but e-Hailing’s Restricted to 1.5 miles (The Next Web)… Franken’s Location Privacy Bill Voted Out Of Judiciary Committee (AdWeek)…

Street Fight Daily: Cash Crunch at LivingSocial, Startups Tackle Local

A roundup of today’s big stories in hyperlocal content, commerce, and technology.LivingSocial May Be Running Dangerously Low on Cash and Time. Will Amazon Come to the Rescue? (Pando Daily)… Startups Tackle the Local Neighborhood as the Next Frontier  (GigaOm)… Google Updates iPad App to Make Search More Local (Mashable)…

Street Fight Daily: Nokia Maps ‘Here’, Airbnb Launches Local Guides

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Nokia Maps a Course for Its Location Business, Unveils “Here” Cloud Service(AllThingsD)… Airbnb Launches Neighborhoods For Hyper-Local Travel Guides (Forbes)… GrubHub ‘Track Your Grub’ Lets You Keep Tabs on Your Order (PC Mag)…

Street FIght Daily: Square Launches Directory, Airbnb Pushes Into Local Recs

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Square Launches Web Directory to Find Local Merchants (GigaOm)… Airbnb Gets Into Recommendations With “Local Lists” Of Users’ Favorite Neighborhood Hangouts (TechCrucnh)… 5 Reasons Location Is The Smartphone’s Killer Map (Fast Company)…

Hyperlocal Media and Collaborative Consumption Services

The “shared economy” being ushered in by startups like Airbnb, Getaround and Toolspinner is creating new marketplaces where locals can rent their homes, cars, and tools to neighbors. This new trend enables the efficient sharing of resources and goods that are used on occasion as an alternative to outright ownership…

As Photography Evolves, Quality Imagery Remains Vital for Local

The elevation of standards in local marketing imagery is creating new opportunities for local professional photographers, above and beyond events like weddings and school pictures…