New Hires: Outbrain, Treasure Data, Razorfish

This Street Fight roundup features new hires in the spaces Street Fight covers: adtech, martech, e-commerce, localized marketing, location intelligence, and more. This month’s roundup features new hires at Outbrain, Treasure Data, Razorsfish, and TMB.

Outbrain hires its first CMO

Outbrain announced Paul Knegten as the company’s first-ever chief marketing officer. Knegten previously served as the CMO of Beeswax, prior to its acquisition by Comcast in 2021. In his new role, Paul will lead Outbrain’s global marketing initiatives and oversee the strategy and execution of global and regional campaigns. 

Treasure Data’s new CRO

Treasure Data, an enterprise customer data platform, announced it has appointed Chris Kozloski chief revenue offcier. In this role, Kozloski will lead strategy and execution for global sales, partnerships, and customer success organizations. Kozolski previously led revenue and sales for businesses including InMarket, a CX platform, and MaxPoint Interactive, a digital ad company.

Razorfish promotes an EVP

In line with efforts to bolster its west region, Razorfish has elevated Lisa Zandy to EVP, managing director and west business lead, to focus on the agency’s growth in Seattle, San Luis Obispo, San Francisco and Los Angeles. Zandy is a 17-year industry vet with brand experience from the likes of Samsung, AT&T, and Sherwin-Williams.

TMB hires a CRO

TMB’s (formerly Trusted Media Brands) latest addition to its C-Suite is Rose Ferraro, previously head of west coast sales at Tastemade. Ferraro joins TMB as chief revenue officer. The hire comes on the heels of TMB’s rebrand.