6 Platforms For Booking Local Services

calendarPlatforms that allow consumers to book appointments with service-based professionals (like plumbers, electricians, and mechanics) are disrupting the way local services have traditionally been scheduled — decreasing drop-off rates by quickly moving customers through the purchase funnel before they have time to change their minds.

According to a survey by BIA/Kelsey, 97% of consumers are going online to research services in their local areas. However, results from that same survey showed that only 19% of have made an online appointment with a non-restaurant business in the last six months. This points to a large opportunity for growth, and opens up the door for platforms that allow service-based businesses to tap into an underutilized channel for customer acquisition.

Here are six platforms working to change the way local, service-based businesses schedule appointments with consumers.

1. MyTime: Use dynamic pricing to boost business during off-peak times.
MyTime is a platform that essentially “sells” a merchant’s open appointments to consumers who are willing to pay in-full when making their bookings. MyTime advertises for businesses with online and mobile ads (using Google AdWords and Facebook, among other platforms), and uses a time-based pricing structure to maximize revenue for its clients during peak periods. Merchants have the option to sell their appointments with a free account, or utilize the platform’s dynamic pricing and promotional features in exchange for giving MyTime a 40% cut of any business that comes through the platform.

2. ClubLocal: Offer a concierge service to customers.
What separates ClubLocal from its competitors is that the merchants it partners with are pre-screened, having been checked for things like licensure, insurance, and financial health before being promoted to consumers on the ClubLocal site. Consumers can use the ClubLocal mobile app to book an appointment when the need arises, and the platform will send a “pre-screened” service professional out to handle the job. ClubLocal provides its merchant partners with iPads, which they can use to receive real-time job request and process mobile payment transactions. In exchange handling customer acquisition and payments, ClubLocal takes a “20 to 30 percent cut of the booking value.”

3. Booker: Book appointments on any platform.
Booker is a service management platform that provides tools for appointment scheduling on virtually any platform. Merchants in the home improvement industry are able to accept bookings through their own websites, along with their Facebook pages and mobile apps. The booking experience a merchant offers is completely customizable, allowing businesses to add custom fields and workflows to their scheduling pages. Businesses have the option to retain any contact information clients enter during the booking process, and later use that information for email marketing campaigns (which can also be created and managed within the Booker platform). Booker offers variable pricing, with a Booker Enterprise edition for businesses with multiple locations.

4. YourMechanic: Offer house calls to clients in need of car repairs.
YourMechanic is a peer-to-peer marketplace where mechanics can connect with potential customers in need of immediate car repairs. Rather than waiting until they have time to visit local auto shops, car owners can get price quotes online. They can then schedule their appointments online, and have qualified mechanics come to their homes or workplaces to make the necessary repairs. YourMechanic handles the billing for its partner mechanics. In exchange for this service, YourMechanic charges a “transaction fee by selling parts,” and says mechanics make an average of “3-4 times more than they would at an auto repair shop.”

5. Thumbtack: Use positive reviews to find new clients.
Service professionals that need a little extra help getting noticed can create profiles on Thumbtack as a way to draw attention to their services. Homeowners who need help with specific tasks (like putting up a light fixture, for example) enter their needs into the platform. Thumbtack then “introduces” those clients to professionals in their local areas, and they can schedule their appointments to meet with these professionals after comparing price quotes from competitors. Merchants can use Thumbtack to submit bids for free, however the platform charges a fee for introducing merchants to potential clients.

6. Redbeacon: Get paid immediately when services are rendered.
Purchased by Home Depot in 2012, Redbeacon is a home services marketplace where consumers can find professionals, book services, and ultimately pay for those services through their computers or smartphones. Customers enter their credit card information when scheduling appointments with the service pros of their choice, and Redbeacon releases the funds automatically 24 hours after a service is complete. Contractors and other service professionals can get referrals thanks to the platform’s integration with Home Depot (when store employees refer customers to Redbeacon), and earn “points” that they can use for buying supplies at the national retailer. Redbeacon charges professionals $29.99 per month to receive and reply to an unlimited number of jobs.

Know of other platforms service professionals can use to schedule appointments online? Leave a description in the comments.

Stephanie Miles is an associate editor at Street Fight.

  1. Marylin
    June 6, 2013

    Also check out Handybook.com

  2. Laura
    June 18, 2013

    Kudzu.com is another popular directory of home and family service providers, with local reviews, deals and project advice.

  3. September 29, 2015

    We Clean Houses Apartments Condos Rentals Residential Cleaning Services
    Clean- Courteous- Careful
    Call for Free Estimate Quote Jasmine 770-212-0546

    We provide our own cleaning supplies.

    We Offer Flexible Scheduling For:
    *One Time Cleaning
    *Bi-Weekly Cleaning
    *Move In/Move Out Cleaning
    *New Construction Cleaning
    *Seasonal Cleaning
    *Weekly Cleaning
    And More!!!

    We provide a variety of house cleaning services including Standard Cleaning, Deep Cleaning, Spring Cleaning and Move In/Move Out, as well as a variety of additional services to meet your every need.

    **We Clean Houses Condos Apartments & Rentals.
    **Our staff will provide you with a free estimate.
    **We provide our own cleaning supplies.

    **Now Servicing: The Metro Atlanta Area,Alpharetta,Acworth,Atlanta,Ansley Park,Airport, Austell, Ashford Park,Buckhead,Broadview-Morosgo Area,Brookhaven,Cheshire Bridge Road Area,Collier Road Area,Candler Park, Cobb County,College Park, Dunwoody,Decatur,Downtown,Dresden Drive,Druid Hills,Dekalb County,Douglasville,Emory University area,East Point, Fayetteville,Fulton County,Fairburn,Grant Park,Inman Park,Kennesaw, Lithia springs,Lenox Square,Lenox Park,Lenox Superblock area, Morningside,Marietta,Howell Mill Area,Historic Marietta,Midtown,North Druid Hills,North Buckhead, Newnan,Peachtree Battle Area, Phipps Plaza Area,Piedmont Hospital Area, Powder Springs,Riverdale,Roswell,Sandy Springs,Smyrna,Stone Mountain,Tuxedo Park, Union City,Virginia Highland,Vinings and Woodstock and more areas!!!

    *All Rooms*
    Dust Window Sills, Ledges & Wall Hangings
    Dust & Clean Furniture
    Remove Cobwebs
    Clean Light Switches
    Clean TV Screens
    Pick Up & Straighten
    Vacuum Carpeting
    Sweep & Mop floors
    Empty Wastebaskets

    Clean & Disinfect Toilets, Tubs & Showers
    Clean Shower Door
    Clean Sinks & Counters
    Clean Mirrors & Polish Chrome
    Sweep & Mop Floors
    Change Towels (if left for us)
    Wipe Exteriors of Cabinets
    Trash Emptied

    Clean & Sanitize Sinks
    Polish Chrome
    Wipe Down Countertops & Cabinets
    Clean Exterior of Appliances
    Load Dishwasher (if empty)
    Clean Inside Microwave
    Sweep & Mop Floors
    Mini Blinds Dusted
    Wash/Dust Table & Chairs and Refrigerator Exterior
    Small Appliances Cleaned
    Dishwasher Front Cleaned
    Trash Emptied
    Inside & Out Sinks Cleaned
    Stove Top / Oven

    *Deep Cleaning Service*
    When you choose our deep cleaning service, you get everything included in the standard service and more. Our deep cleaning option also includes:
    Dust Ceiling Fans
    Dust Mini-Blinds
    Dust Baseboards
    Clean Glass Patio Door
    Sweep Entry to your home

    *Move-In/Move-Out Service*
    We understand that moving can be hectic and challenging. For this reason, we offer the Move In/Move Out cleaning option to take one big chore off your personal list of things to do. This service is ideal for realtors or homeowners who are looking to sell or lease a home.

    We will take care of all these tasks:
    Dust Window Sills, Ledges & Wall Hangings
    Remove Cobwebs
    Clean Light Switches
    Vacuum Carpeting
    Sweep & Mop floors
    Remove leftover debris
    Clean & Disinfect Toilets, Tubs & Showers
    Clean & Sanitize Sinks & Counters
    Clean Mirrors & Polish Chrome
    Clean & Sanitize Sinks
    Wipe Down Cabinets
    Clean Exterior of Appliances
    Clean Inside Microwave
    Deep Clean Oven & Stove (in/out)
    Deep Clean Refrigerator (in/out)
    Clean All Cabinets & Pantry (in/out)
    Dust Ceiling Fans
    Dust Mini Blinds
    Dust Baseboards

    – Wash clothes or laundry
    -Exterior windows ( But we do know a exterior window cleaning company that we can refer.)
    -Carpet Stain removal (We only vacuum carpet.)
    -Animal waste or feces or urine
    -Mold removal
    -Industrial cleaning
    -Human Feces or urine
    -Medical Distress Situations

    What types of payment do you accept? We accept the following Bank Cards and Credit Cards: VISA, MasterCard, and Discover and/or Cash payment. We also Accept Paypal payments. Your payment is due in full on the day of service. Sorry no checks!

  4. May 6, 2017

    Thumbtack’s leading competitor is Bloomchase.com. Bloomchase is the fastest way for customers to connect and hire top local professionals. Your list of Thumbtack competitors is incomplete and inaccurate if Bloomchase is not included. So we recommend that you include Bloomchase to your list.

    We added about 1000 former Thumbatck professionals to Bloomchase since the beginning of 2017 because they like our business model better.

Leave a Reply

Your email address will not be published. Required fields are marked *

SXSW: With Pivot, Zaarly’s Focus Shifts to Merchants