Street Fight Daily: 03.29.11

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.

Ex-TBD chief Jim Brady joins Journal Register “to lead the Digital Transformation of all of its newsroom on all platforms.” (Journal Register Company Press Release)

A new study from Borrell Associates has found that national Internet pure-plays Autotrader.com and Groupon have taken the lead in generating advertising dollars in many local markets. (NetNewsCheck)

Human participation — and thus social media — is central to successful hyperlocal platforms. It’s all about community empowerment.  Here are 4 interesting hyperlocal social media ideas. (eMedia Vitals/Ron Mwangaguhunga)

With its new project, Pipeline, The Pittsburgh Post-Gazette is trying to create a new relationship between local readers and an ongoing news story. Instead of simply letting an investigation ebb and flow as stories are published in print, Pipeline is part information repository, part context engine, part network. (Nieman Journalism Lab)

What’s behind the Groupon backlash? Hamilton Nolan says it’s not that that Groupon is unethical per se. Rather it seems to be that many small business owners still aren’t aware of the perils that they could face by enlisting in the coupon game. (Gawker)

The Orange County Register recently set a record for daily deals, reeling in $188,000 for a trip to California’s Catalina Island, the company said today. (NetNewsCheck)

A lawsuit alleging that Yelp manipulated reviews based on whether or not a small business advertised on the site was thrown out of court. (PaidContent)

If Google offered Dennis Crowley $1 billion for Foursquare, should he sell it or hold on to his company and see where it can go? (Silicon Alley Insider)

The future of online classified ads. Reg DesRosiers gives five ways to beat Craig’s List. (Mashable)

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