A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology
Two Years After Private Equity Carve-Out, What’s Next for YP? (Street Fight)
Steven Jacobs: Two years ago, AT&T shed its local marketing business, selling a majority stake in its print and digital yellow pages assets to Cerberus Capital for $950 million in cash and debt. During a conversation with Street Fight, the company’s CEO David Krantz said YP is well-ahead of where its private equity parent expected it would be, and discussed how YP planned reprise its role as a leading consumer brand.
Nokia Joins Musk and Google in Investing in Intelligent Cars (Bloomberg)
Nokia plans to spend $100 million backing companies that develop intelligent-car technologies, joining the likes of billionaire Elon Musk and Google in betting that future vehicles will be smarter and more connected. The investments, to be made by a new Nokia fund, are meant to support the mobile-technology company’s digital-map business.
Finding the Right Point of Contact At: A Retail Chain (Street Fight)
For hyperlocal vendors grappling with expansion, a national retail chain can represent the big whale. With the potential to have their platforms adopted at hundreds of locations throughout the country with just single sale, it’s no wonder hyperlocal startups are willing to devote so many resources to developing partnerships with big-name clients.
Retailers Look to Merge Offline and Online Shopping Experiences in 2014 (eMarketer)
US retail ecommerce will continue its torrid growth in 2014, with sales forecast to rise 15.5% to $304.1 billion. Although ecommerce sales will account for just 6.4% of the $4.73 trillion in total US retail sales expected this year, their true impact will be much bigger, according to a new eMarketer report.
Sponsored Post: How CardStar’s Contextual Mobile Experience Increases Ad Engagement (Street Fight)
Powered by Skyhook Wireless’s Context Accelerator SDK, CardStar launched a new interface that intuitively populates users’ loyalty cards, key tags and deal content based on their proximity to nearby geofenced venues. It resulted in a 2x lift in average session length, 57% growth in daily users and 79% growth in sessions per day.
This is How You Lead: David Marcus Responds to Rocky Agrawal (Pando)
During his rant, Agrawal repeatedly praised Paypal president David Marcus, describing him and colleague Stan Chudnovsky (a Pando investor) as “two of the smartest guys I know.” A short while ago, PayPal president David Marcus responded on Paypal’s blog to Agrawal’s tweets, and the scandal in general. Short version: “thanks Rocky, but no thanks.”
Google Wallet Is Coming To Glass (TechCrunch)
According to a source close to the company, Google is currently testing a way for Glass users to send money to their friends through Wallet by simply using their voices to ask Glass to “send money.” The company is testing this service internally right now, but chances are it will launch to all Glass users in the near future.
Facebook to Give Page Owners New Video Analytics, Including Unique Views and Audience Retention (TheNextWeb)
Facebook announced a number of new video metrics today that will allow brands and advertisers to better understand how their clips are performing on the social network. In the future, they’ll be able to see the total number of views – which only counts after three seconds – and the total number of unique viewers.
Airbnb Execs Won’t Say if They’d Use Their Own Service (New York Post)
Airbnb, under fire for possibly violating a New York law on short-term room rentals, refused to vouch for its own product. At a Town Hall meeting in Manhattan last month, top executives of the San Francisco company refused to say whether they would put their own necks on the line by renting out any Big Apple apartments they may have
Is Your City’s Crime Data Private Property? (Recode)
In February, the Minneapolis Police Department announced that it was moving into a new era of transparency and openness with the launch of a new public crime map. On the surface, it’s a major leap forward for transparency in Minneapolis. But some question why the data feed is given exclusively to a single private company.
Leaf CEO Steps Down; COO Steps Up to Fill the Position (Bostinno)
Mere months after adding three new executives to its team, the chief executive of mobile payment platform provider Leaf, Aron Schwarzkopf, will be stepping down. And, according to a source close to the deal, the move might not have been made on Schwarzkopf’s accord.