What Intuit’s Demandforce Buy Says About the Future of Hyperlocal Marketing

The acquisition means that hyperlocal marketing has arrived in terms of market and investor recognition — and that hyperlocal marketing is something that will likely be baked deep into existing SMB products such as QuickBooks. Consider this move to be the precursor of a comprehensive SMB dashboard incorporating cash flows, balance sheets, text and tweets…

Study: Less Than 20% of SMB Web Sites Link to Social Media

SMB DigitalScape analyzed the web sites of over 1 million small and medium-sized businesses (SMBs) from around the world — including more than 700,000 U.S. companies — and found that only 19.5 percent of SMB sites link to their Facebook page, and an even small percentage link to Twitter and other sites…