Captivate Adds Content Partners in Push for a 360-Degree Ad Solution

The company has 12 new content providers joining its digital place-based media network target consumers on screens in thousands of building elevators and lobbies across the U.S. The partners include Vox Media, Bloomberg, Billboard, Quartz, and The Hollywood Reporter, as well as Stadium sports video content.

LBMA Podcast: Twitter/Foursquare, Amazon Dash, Verve/Roximity

This Week in Location Based Marketing is a weekly video podcast from the Location Based Marketing Association with Asif Khan and Aubriana Lopez. On the show: Pinterest, Danone + INRIX, KWIK, Dolce & Gabana, Rover, KFC India, Gimbal + Health Media Network, xAd + Comscore.

Street Fight Daily: Advance Buys Streetwise, Could Groupon Go Bankrupt?

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Local Content Consolidation: Advance Publications’ Bizjournals Division Buys Streetwise Media Sites (TechCrunch)… Could Groupon Go Bankrupt? (Seeking Alpha)… Glocal, Local Video News Aggregator, Launches Out Of Beta With A Bang (TechCrunch)…

PODCAST: This Week in Location-Based Marketing — LevelUp, INRIX

In this week’s episode, hosts Rob Woodbridge and Asif Khan look at the new version of Foursquare’s app and a round of funding for LevelUp. Google brings street view to the knapsack. Denny’s is giving away a lifetime of Grand Slams. Plus our top funding stories, our resource of the week and special guest Jim Bak, Director of Communications at INRIX…