Street Fight Daily: Starbucks Orders Ahead, Google’s Mobile Problem
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Starbucks Has Bigger Plans in Mobile Payments Than Most People Realize (Recode)… Google’s Quarterly Results Show Its Continuing Struggle With Mobile Advertising (New York Times)… Despite a History of Dismal Failures, Hyperlocal News Continues to Attract Believers (GigaOm)…
Street Fight Daily: Google Tracks Offline Purchases, Alibaba Buys Mapping Firm
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Tests a Way to Follow You to the Mall (Wall Street Journal)…. Alibaba to Acquire Chinese Mapping Firm as Buying Spree Continues (New York Times)… Digital First Names David J. Butler Its Editor-in-Chief (Poynter)…
Street Fight Daily: Instagram Tests Facebook Places, GOP Hails Uber
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Instagram Testing Facebook Places Integration to Replace Foursquare (Fast Company)… GOP Hails App-Based Taxi Service Uber, Says Regulations Stifle It (Wall Street Journal)… Cloud POS Startup Vend Raises $20M From Peter Thiel’s Valar Ventures And Square Peg Capital (TechCrunch)…
Street Fight Daily: Sprint Eyes Small Business, PayPal Tracks In-Store Visits
Street Fight Daily: Staples Ditches Bricks, Flickr Founder Goes Hyperlocal
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Staples to Close 225 Stores as Sales Move Online (New York TimesS)… Flickr Co-Founder Seeks Another Hit With New Findery App (Reuters)… Yahoo Rolling Out Indoor Maps (SearchEngineLand)…
Street Fight Daily: Same-Day Delivery Stays Hot, China’s Tencent Bets on Local
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology.… Postmates Closes New Financing Round and Passes 10,000 Deliveries a Week (New York Times)… China’s Tencent firms up online-to-offline muscle with review site buy (Reuters)… AP Brings Olympics Coverage to Local News Outlets With Customizable, White-label Microsites (Poynter)…
AOL’s Armstrong: ‘We’re Not Giving Up on Patch’
Aol’s tenure as Patch’s sole owner may be over, but Tim Armstrong, the company’s chief executive, is not giving up on the hyperlocal network just yet. During an interview on CNBC Thursday morning, Armstrong said that the company has retained a significant stake in Patch and called reports that the company “jettisoned” the struggling property to Hale Global incorrect…
DataSphere’s Cowan: Still A Big Opportunity In Coupons For SMBs
The online coupon space would seem tired, over-saturated, and too fragmented. Yet DataSphere is making a big push into the local-business coupon space, launching a consumer-facing site, LocalSaver. Gary Cowan, SVP or product and marketing at DataSphere, talks about the company’s plans to become “the RetailMeNot of local business coupons” and drive customers through local companies’ doors…
7 Strategies for Generating Localized News Stories
Appealing to a hyperlocal audience means going beyond repackaged press releases and community events listings to uncover truly newsworthy stories happening in individual neighborhoods. We consulted with experts from some of the country’s top hyperlocal publications to round up the best strategies for developing localized story ideas on a regular basis. Here are their best tips…
Street Fight Daily: PayPal Expands In-Store, Hyperlocal Media Defended
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… PayPal Adds New Retailers For In-Store Payments Product; Tests Order-Ahead Pickup At Jamba Juice (TechCrunch)… Hyperlocal is Deserving of Its Hype (The Guardian)… Scoutmob Finds Surprise Success with Etsy Competitor Shoppe (PandoDaily)…
Street Fight Daily: Why Hyperlocals Flop, Everyblock Launches Ads
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… The Neighborhood Watch: Why Do Community News Sites, Once Hailed as the Future of Journalism, so Often Flop? (AdWeek)… EveryBlock Launches Native Ads (Everyblock Blog)… Far Fewer People Are Using Facebook Offers Than Facebook’s News Feed Says (Business Insider)…
Street Fight Daily: Groupon Launches POS, Wal-Mart Tests Same-Day Delivery
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Groupon Eyes Restaurants With Nationwide POS Offering (Reuters)… Same-Day Delivery Test at Wal-Mart (New York Times)… Borrell Predicts Digital Revenue Will Rise 30% Next Year at Some Newspapers (Poynter)…