Factual Adds Monetization Capability With New API

Factual has added engagement and monetization capabilities to its set of local data tools with the release of a new Monetize API. The API enables developers to snap deals and other engagement tools like restaurant reservations to any business in a developer’s local dataset, and share in the revenues generated from conversions…

Who’s Hiring: Hyperlocal Jobs at Factual, Yipit, Mashery and More

Street Fight’s new hyperlocal job listings board, powered by StartUpHire is Exhibit A in the hyperlocal hiring trend. Several companies have multiple listings in operations, sales and tech, including Mashery, Factual, Loopt, OneSpot, Yipit, JiWire, Half-Off Depot, Inc., and EveryScape. The most aggressive prospective employers are Mashery with nine openings; Factual, eight openings; and Loopt, eight openings. Following is a more detailed look at the notable hirers.

Factual Adds Context to Location With New API

Factual has added deeper analytics to its compendium of location data services with the release of its new Geopulse API this morning. The API enables developers to retrieve contextual information — commercial profiles and density scores as well as demographic indicators like age, gender, and median income — for a given location across Factual’s 50-country reach.

Street Fight Daily: Groupon Buys FeeFighters, Howard Owens on Paywalls

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Groupon Acquires FeeFighters, the BillShrink for Business Services (TechCrunch)…

Paywalls Create Opportunities for Local News Entrepreneurs (howardowens.com)…

You Say ‘SoLoMo,’ I Say, ‘I Hate My Life’ (TechCrunch)…

Comparing the Pros and Cons of 5 Top Location APIs

With the rise of location-based services and apps, the availability of geo-specific data has grown more important than ever. With the recent sale and shuttering of SimpleGeo, a start-up that was beginning to turn heads in the geo-data field, many are wondering where to go for the location data they need. Here are five major services offering similar types of location data feeds…

Street Fight Daily: 12.16.11

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Consumers Not Turning to Social Media Sites for Local Business Info (Mashable)…

With Factual, 1 API Now Unlocks Data for 55 Million Places (GigaOm)…

Patch Salesperson Says Company Is Quietly Letting People Go (Business Insider)…

Street Fight Daily: 10.25.11

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Hyperlocal task/errand site Zaarly has announced that it raised $14.1 million in financing, and that the company is gaining Meg Whitman as a board member. The site works by letting people post requests for an item or service, and then lets other people, businesses and companies bid to fulfill those needs. (New York Times/Bits)…

Stocks columnist Herb Greenberg looks at Groupon’s numbers, determining that the company is “technically insolvent.” (CNBC)…

Managing the Data Infrastructure Behind Hyperlocal

As more and more location-based apps and services pop up, one of the major issues that developers at these companies face is the need for accurate, updated, geo-coded information about all of the businesses out there. Data provider Factual is kind of a clearinghouse for the data sets that these developers need…