DudaMobile | Street Fight

Street Fight Daily: Apple Rolls Out iBeacon Program, Square Picks Up In-Store

The Editors

Street Fight Daily: Apple Rolls Out iBeacon Program, Square Picks Up In-Store

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology.Apple Starts iBeacon Product Certification Under ‘Made for iPhone’ Program (Apple Insider)… Square is Testing a New App for Ordering Food: Square Pickup (Priceonomics)… Ford to Drop Microsoft From Car Systems (New York Times)…

How Merchants Can Create a Comprehensive Strategy for Mobile

Stephanie Miles

How Merchants Can Create a Comprehensive Strategy for Mobile

Building a mobile-optimized website is certainly a starting point, but it’s far from the last step a local merchant needs to take when developing a comprehensive mobile strategy. Although small business owners tend to be more interested in mobile than outsiders give them credit for, it’s the process of combining those solutions to create a comprehensive strategy that trips many merchants up. Here are six tips for local merchants who are interested in putting together mobile strategies for their businesses…

Street Fight Daily: Foursquare’s Big Update, Pandora Hits 200M Users

The Editors

Street Fight Daily: Foursquare’s Big Update, Pandora Hits 200M Users

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Foursquare’s Upcoming iOS Release Is A Pivotal Moment For The Company, As In It’s “Now Or Never” (AllThingsD)… Doubling Its U.S. Member Base in 2 Years, Pandora Hits 200M Registered Users (VentureBeat)… Big Money For Little Sites: Mobile Website Maker DudaMobile Raises Another Round, Extends Series B By $10.3 Million (TechCrunch)…

Street Fight Daily: Google Tests Same-Day Delivery, Facebook’s Local Hole

The Editors

Street Fight Daily: Google Tests Same-Day Delivery, Facebook’s Local Hole

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Google Is Testing Same-Day Delivery for Shoppers (New York Times)… The Big Market Facebook is Missing Out On (GigaOm)… Now Amazon Can Easily Win The $100 Billion Local Commerce Market And The $150 Billion Smartphone Market (Forbes)…

7 Strategies for Creating Effective Mobile Websites

Stephanie Miles

7 Strategies for Creating Effective Mobile Websites

Savvy marketers are ramping up their mobile offerings in an effort to generate attention from the 51% of consumers who say they’re more likely to purchase from retailers with mobile-specific sites. There are some basic principles that marketers large and small can follow to ensure their mobile sites generate the greatest ROI possible. Here are seven tips from experts in the mobile marketing industry about what small business owners should keep in mind.

7 Platforms Local Merchants Can Use to Build Mobile Websites

Stephanie Miles

7 Platforms Local Merchants Can Use to Build Mobile Websites

Fifty-four percent of smartphone users now use their phones to “pre-shop” before arriving at stores, and 51% of consumers are more likely to make purchases from retailers with mobile sites. Despite this, only 4.8% of retailers in the U.S. currently have mobile websites. In response, a number of hyperlocal companies have stepped up with platforms that SMBs can use to easily create mobile-optimized sites. Here are seven of them…