‘Mobile Marketplace’ from Button and Ibotta Adds 30 New Brands

Ibotta and Button today launched a performance-based marketing platform that improves customer acquisition and mobile traffic. The new marketing platform extends the benefits that come with Ibotta rewards to fast-track the mobile commerce efforts of traditional retailers.

Street Fight Daily: Nook Adds LBS, Should eBay Buy Groupon?

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Map Wars: Nook Gets Maps, Navigation, Location-Based Services, As Barnes & Noble Battles Google, Apple (Fast Company)… Dennis Crowley, Best Buy Spokesguy  (All Things D)… It’s Time For eBay To Make A Bid For Groupon (SAI)…