LBMA Podcast: Western Union and WeChat Partner for Money Transfers, Carvana to Sell Cars in Vending Machines

Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. On the show: Western Union partners with WeChat for money transfers; Carvana to sell cars through vending machines; AOL’s Millennial Media working with Rentrak to match TV ad viewing with mobile; RedBox offers free movie rentals for “America’s Movie Night;” National Geographic launches “Find Your Park, Love Your Park;” Member news from SenionLab; Gravy + ROIchecker; RoamingAround; Google + Virgin America; Oxfam America + xAd; plus guest Ryan Laul from [d] theory.

Top Stories of the Week:

1. AOL’s Millennial Media working with Rentrak to match TV ad viewing with mobile 8:18
2. Western Union partners with WeChat for money transfers 11:51
3. RedBox offers free movie rentals for “America’s Movie Night” 14:38
4. National Geographic launches “Find Your Park, Love Your Park” 17:50
5. Carvana to sell cars through vending machines 19:17

Guest: Ryan Laul of [d] theory 25:00

LBMA Member News:

1. SenionLab launches StepInside 36:10
2. Gravy + ROIchecker = VisitCast 37:39
3. RoamingAround launches RapidApp 38:52
4. Google and Virgin America launch “Seat View” 40:00
5. Oxfam America and xAd partner 41:35