Comings and goings in hyperlocal.
TroopSwap, a website focused on daily deals for the military, has named a new board director along with a $585,000 funding round: Kelly Perdew, CEO of FastGames and a former Army Ranger. … Hyperlocal ad sales talent wanted: by virtually everyone. DNAInfo, the Manhattan hyperlocal publishing company, is among them. … Journal Register hires another former TBD.com staffer, naming Steve Buttry engagement director, joining former TBD general manager Jim Brady, hired in March. …. Merrill Brown joins Main Street Connect as strategic adviser and Jack Schofield has been named publisher of MSC-Massachusetts as part of Main Street’s acquisition of his site CentralMassNews.com. …
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Facebook is now the #2 mobile app for local search, behind Google Maps, notes MomentFeed CEO Rob Reed.
2013 could see a handful of established companies look to mergers and acquisitions in order to jump-start their existing hyperlocal strategies — or to help them build new initiatives altogether.