Patch’s Political Potential | Street Fight

Street Smart Moves

Patch’s Political Potential

0 Comments 08 April 2011 by

The single-best deal, assertion, investment or other strategy of the week.

Who: Arianna Huffington

Why: Because she just might have struck upon a way to make hyperlocal blogs super relevant and essential to every single American: Make Patch a front-line source for news on the next election.

We’re launching over 30 new Patches in primary states. I want to know how the government shutdown will effect people at the local level. Arianna Huffington, April 7, 2011

Hyperlocal blogs have struggled to find the secret sauce for big-time success. But politics has been the turning point for so many media before it, from MoveOn to Fox News. Why not hyperlocal? It sounds like simply the seed of something — Huffington also pitched the idea on Real Time with Bill Maher in February — but this is one idea we think has legs.

What do you think of Huffington’s idea? Post your view in the comments.

Street Smart Moves is published every Friday. If you have a vote for the single-best deal, assertion, investment or other strategy of the week, let us know by Thursday.


Read more Street Smart Moves here.

Nov. 4th in NYC: Local in the City!
Click here to register.


Get hyperlocal industry headlines in your inbox every morning. Subscribe to the Street Fight Daily newsletter.

Free White Paper: Contextualization

Learn how to deliver better, revenue-driving consumer experiences. Download "Contextualization: Leveraging Location-Based Technology and Mobile to Drive Success for Brands."

Sponsored by Artisan Mobile.

Follow Us

Get the latest Street Fight news, information and analysis via Twitter and Facebook.

The Commerce Graph

The “Commerce Graph” is a new framework we have developed to think about the future of physical exchange. The model offers an alternative to the dominant narrative about the commerce landscape that frames digital networks as an adversary of physical exchange.

The $20 Billion Mobile Marketing Opportunity

Strategies and insights into the landscape of targeting options and how they deliver foot traffic and sales for SMBs.
Check out our 2013 report and get your copy today!

When the ‘Pop-Up’ Store Sticks Around

Retailers have started to rethink their sprawling storefronts. Instead, companies are turning to smaller, more specialized locations that that can adapt to declining store revenues while addressing some new opportunities in selling to a connected consumer.


© 2014 Street Fight.

Powered by WordPress. Hosting by