Survey: Retail Associates Seek Mobile Tech to Defend Against E-Commerce

According to the results of a new survey out this morning, nearly half of store associates say consumers are sometimes more knowledgeable about products than they are, but assistive mobile devices are helping these associates prevent customers from leaving their stores empty-handed and making their purchases online.

5 Ways Retail Brands Are Using Mobile Tech to Assist In-Store Shoppers

Consumers are doing more of their shopping online, and when they do come inside physical stores, they expect to be wowed. Here are five examples of ways that major retailers like Lowe’s, Nordstrom, and Bonobos are implementing mobile technology platforms inside their physical stores.

Case Study: Bonobos Integrates In-Store Tech for Seamless Shopping Experience

In many ways, Bonobos has become a model for e-commerce startups. Although the New York City-based company started out as an online-only men’s retailer in 2007, it has since expanded its physical presence with real world stores spread across the U.S.

How Physical Retailers Can Improve Conversion Rates on Black Friday

Sales forecasts for this upcoming holiday season haven’t been as optimistic as many hoped, but there are some highlights that retailers shouldn’t ignore. Here are seven strategies that retailers can use to increase conversion rates on Black Friday and throughout the holiday season.

How Retailers Are Personalizing the Shopping Experience This Holiday Season

The biggest story this holiday shopping season isn’t expected to be any specific toy or garment that’s flying off the shelves, but the way consumers are being recognized and how they’re finding the products they ultimately purchase when they shop inside physical stores. With holiday retail sales expected to increase just 1.8% this year, retailers […]