Openings and New Hires at MindBody, NavAds, TruMeasure

Every two weeks, Geoff Michener covers some of the latest job changes taking place in this dynamic industry. This week’s edition includes moves and new openings at Wrap Media, Yieldbot, and Facebook.

Dealmakers: Growth Hacking with Sales Automation Technology

We tend to think of fragmentation as a major hurdle, but it means opportunities as well — to leverage content, data, and analytics to create an efficient, effective lead pipeline. Investors are turning their attention to this opportunity, pouring money into and acquiring companies that facilitate sales and marketing automation. What distinguishes the companies receiving investment dollars this year is that they uniquely embrace the concept of “growth hacking.”