Sionic Mobile | Street Fight

Commentary

LBMA Podcast: McDonald’s, Google Sued, Telnav & Sionic Mobile

August 31, 2018August 31, 2018 by Asif Khan

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Featured on this week’s Location-Based Marketing Association podcast: Telnav + Sionic Mobile, Telestra, Keyo’s pay by palm, McDonald’s, Dove’s AR cover campaign, Google sued. Special guest: Robert Radek, GEON Network.

News & Analysis

LBMA Podcast: Yahoo’s Smart Billboards, Weather Company, Nordstrom

October 21, 2016 by Asif Khan

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This Week in Location Based Marketing is a weekly video podcast from the Location Based Marketing Association with Asif Khan and Aubriana Lopez. On the show: Baidu, Toyota’s Kirobi, Sionic Mobile + OnStar, Verizon, Westfield, Better Ad + Gravy, Alibaba + PlaceIQ.

News & Analysis

Street Fight Daily: Snapchat Gets Assist from Yext, What New Instagram Tools Mean for SMBs

July 15, 2016July 15, 2016 by The Editors

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snapchat Geofilter Campaigns May Get a Boost from Yext… What the New Instagram Tools Mean for SMBs… Advertising in Pokémon Go Will Include Sponsored Products, Not Just Locations…

News & Analysis

Local Visionary Award Winners Announced

October 21, 2015November 10, 2015 by Noah Elkin

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The 2015 Street Fight Summit in New York saw the presentation of the first annual Local Visionary Awards, an eight-category competition designed to honor the very best campaigns, companies, ideas, and individuals in local marketing and commerce. The Innovator of the Year award went to Yext CEO Howard Lerman.