Contact Center Should Be the Marketing Engine

6 Omnichannel Loyalty Platforms for Multi-Location Retailers

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In 2022, shoppers want more. The most effective loyalty platforms are going beyond transactional rewards to create unique cross-channel experiences that keep customers coming back for more.

Raise Report: Zaius, Punchh, Drift Score New Funding

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Every two or three weeks, we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech. This week’s edition includes funding for Instapage, Sensu, PullRequest, and Stord.

5 Platforms Brands Can Use for Smarter Customer Communications

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By repurposing customer data from connected platforms, like point-of-sale and customer-relationship-management systems, marketers are able to generate more personalized digital content. Here are five marketing platforms that use predictive technology to improve communication and increase engagement.