Meporter | Street Fight

Advice for Patch’s New Content Chief

Alex Salkever

Advice for Patch’s New Content Chief

If Patch can create an easy way for communities to report on sports events — with minimal or no effort — and then serve up that content in a relatively readable format, the upside would be huge. Also, get rid of your middle management layer. All of it. Hyperlocal works best in conditions of hyper-autonomy, without an overseer and a style enforcer…

Street Fight Daily: 09.27.11

David Hirschman

Street Fight Daily: 09.27.11

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

September can’t end soon enough for Groupon. The month brought a string of staff departures, SEC spats and the indefinite shelving of the company’s long-awaited IPO. Now a second class of employees has filed a class action against Groupon over unpaid overtime. (PaidContent)…

Facebook is offering up to $10 million in free advertising to small businesses in the middle of slight changes to how the social networking site allows brands and consumers to interact on its Pages. (ReadWriteWeb)…

Street Fight Daily: 09.23.11

David Hirschman

Street Fight Daily: 09.23.11

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Google Offers didn’t do particularly well in August – but the daily deal product radically improved in September. Through just the first three weeks of the month, Google has already surpassed last month’s total revenue of $265k and is on track to more than double this figure by month’s end. (Yipit Blog)…

A source says that AOL is using “smoke and mirrors” trying to get 10 Patch sites profitable by the end of the year. It all has to do with some clever accounting, pushing a bigger chunk of ad dollars from regional campaigns into the target towns at the expense of the rest. (Business Insider)…

Local News Isn’t Local Enough for Meporter’s Andy Leff

John Hazard

Local News Isn’t Local Enough for Meporter’s Andy Leff

Meporter, a citizen journalism platform for mobile phones that was launched in May, combines the check-in function of Foursquare with crowdsourcing and old-fashioned reporting. Using the app, journalists of all stripes can check in to a location or an event and then share their on-the-fly news report with the world at large…