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6 Lead-Generation Platforms for Local Businesses

More than a quarter of consumers say they use the internet to find local businesses every day, and yet a whopping 29% of small businesses still don’t have websites. Here are six examples of lead-generation platforms that small businesses are using right now.

The Fight for Leads: How Marketing Agencies Help SMBs

This post is the third in the “Fight for Leads,” a series focused on lead-generation tactics in four key industry verticals: healthcare, automotive, legal and marketing agencies. Sponsored by CallRail. Rarely do local merchants have the time available, let alone sufficient knowledge and expertise, to manage every aspect of their businesses. With so many new digital marketing […]

How Automotive Marketing Is Evolving in the Digital Age

Car dealerships are an appealing target for hyperlocal media and suppliers of digital marketing technology and services. They’re relatively big spenders compared with many local businesses, and they’re adopting digital marketing faster than most.

4 Musts for Making Mobile Click-to-Call Work

In a Street Fight webinar Thursday sponsored by Telmetrics, Jay Weintraub, CEO and founder of grow.co, and CJ Arseneau, VP of marketing for Telmetrics, addressed how companies are moving closer to tracking customer purchase behavior from an online impression to offline action…