Grab | Street Fight

News & Analysis

Street Fight Daily: Brands Have Work to Do on Mobile, CPMs on the Rise

March 26, 2018March 26, 2018 by Joseph Zappa

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Consumers Still Widely Dissatisfied with Mobile Shopping Experiences… Study of Digital Ad Prices Finds CPMs on a Steady Rise… Facebook Denies It Collects SMS and Call Data Without Permission…

News & Analysis

Street Fight Daily: Microsoft & Amazon Integrate Cortana/Alexa, USA Today Personalizes Homepage

August 30, 2017August 30, 2017 by Joseph Zappa

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… In Surprising Move, Microsoft and Amazon Integrate Voice Assistants… USA Today’s Facebook-Like, Personalized Mobile Site Succeeds in Grabbing User Attention… For New Uber CEO, Fresh Challenges Already Emerge…

News & Analysis

Raise Report: Fresh Funding for Grab, Promoboxx, GameTime

September 23, 2016 by Joseph Zappa

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Every two weeks, we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech. This week’s edition includes funding for AdStage, Vroom, Sourcery, and Shippo.

News & Analysis

Street Fight Daily: Twitter Offers Native Ads On Audience Platform, Media Buy Leverage Changing

September 23, 2016September 23, 2016 by Joseph Zappa

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Twitter Offers Native Ads to Brands on Audience Platform… GroupM’s Brian Lesser: The Nature of Media Buying Leverage Has Changed for Good… This App Lets You Compare Ride-Hailing Prices As Well As Driver Payouts…

News & Analysis

LBMA Podcast: LG + Volkswagen, Sensewhere + TomTom, July Systems

July 15, 2016July 15, 2016 by Asif Khan

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This Week in Location Based Marketing is a weekly video podcast from the Location Based Marketing Association with Asif Khan and Aubriana Lopez. On the show: Grab app for airports, 180LA agency, Advia, Luxe app, Post Fruity Pebbles, Google Maps, Wal-Mart, and Coach + JCDecaux.