Street Fight Daily: Groupon Sued, ExxonMobil Taps Shopkick
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...
Groupon Hit With First Shareholder Suit Over Accounting (PaidContent)…
Urban Airship Brings Location, Context Targeting To Mobile Notifications (TechCrunch)…
ExxonMobil Taps Shopkick To Lure Drivers (MediaPost)…
PODCAST: This Week in Location-Based Marketing — Shopkick, Glancee
In this week’s episode, hosts Rob Woodbridge and Asif Khan discuss Urban Airship stacking the deck for contextual notifications; Shopkick and ExxonMobil offer discounts on everything but gas; Foursquare enters the take-out food fray; The Tap Lab and Skout raise some funds; Geosentric shuts down; and special guest, Alberto Tretti of Glancee.