E-Commerce Booms While Hospitality, Restaurants Suffer Amid Covid-19 Concerns

Early trends in consumer coronavirus behavior indicate that the already fast-growing e-commerce sector may see an added boost over the next few months as people avoid in-door shopping to practice social distancing during the Covid-19 outbreak.

Media and marketing services firm ENGINE is conducting 1,000-person online surveys of representative samples of US consumers every few days to gauge changes in consumer sentiment and behavior as the quickly accelerating outbreak develops. The firm found that while 31% of consumers said they were increasing their online shopping in surveys conducted March 13-15 and 16-17, 42% said the same March 20-22, a 35% increase.