MULO Brands With Soul October Pick Ben Jerrys Street Fight

MULO Brands With Soul October Pick: Ben & Jerry’s

Share this:

Many MULO (multi-location) brands avoid social or political causes for fear of backlash or polarization of their consumer base. But, for one company, activism has been part of its culture since its launch — Ben & Jerry’s. The brand now has about 500 brick-and-mortar locations worldwide, but its products are distributed throughout retail and C-store channels […]

Street Fight Daily: Google Begins Mobile-First Indexing, Apple News Drives Traffic for Pubs

Share this:

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Begins Mobile-First Indexing, Using Mobile Content For All Search Rankings… Apple News Drives Significant Traffic for Some Publishers, But Measurement Remains Iffy… The Economist Turns to LinkedIn over Pinterest and Tumblr…

Street Fight Daily: Groupon Rolls Out Search, Google Preps Maps for Apple

Share this:

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Goodbye to Daily Deals? Groupon Emphasizes Always-On Deals (AllThingsD)… Google Preps Maps App for Apple Devices (The Wall Street Journal)… Daily Deals Dead? Zulily Says No, Raises $85M from Andreessen (GigaOm)…