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Expert Roundup: How Will Retail Transform in 2021? Part II

February 25, 2021February 25, 2021 by The Editors

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In part II of our retail expert roundup, we cover mixed reality’s role in retail, data, and privacy compliance, and how retail can recover and rebound in 2021.

Contact Center Should Be the Marketing Engine

News & Analysis Theme of the Month

Expert Roundup: How Will Retail Transform in 2021?

February 18, 2021February 17, 2021 by The Editors

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Retail transformation experts expound on Google and Amazon’s approaches to e-commerce, managing customer relationships, and targeting after cookies.

News & Analysis

Amazon Advertising Juices Earnings, Fueled by Growth in PPC

February 9, 2021February 8, 2021 by Stephanie Miles

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A whopping 75% of third-party Amazon sellers are now using Amazon Pay-Per-Click (PPC) advertising to promote their products on the site, according to a survey by the all-in-one selling platform Jungle Scout. Those sellers are achieving some enviable results.

Commentary Theme of the Month

3 Big Tech Predictions for 2021

February 1, 2021January 31, 2021 by Adam Dorfman

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Welcome to 2021: another year where everything will change faster than ever. Speed will define the year, as it did in 2020. Consumer behavior is rapidly shifting, and the big tech firms that define the e-commerce landscape are becoming more agile as a result. Amazon, Apple, Facebook, and Google aren’t going to slow down even […]