Street Fight Daily: PayPal’s (New) Way To Pay, AmEx Links To TripAdvisor

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A roundup of today’s big stories in hyperlocal content, commerce, and technologyPayPal, Aiming For Retail Ubiquity, Adds One More Way To Pay (ReadWrite)… Encouraging the Reviewers, Honestly (New York Times)… Google Moving Staff From Search To Its Payments Business In A New Push For Google Wallet (Business Insider)…

NBCU Shutters Pioneering Hyperlocal Network EveryBlock

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EveryBlock’s original goal was to collect as much local data as possible, sort and filter it, and then present it to its audience. EveryBlock’s president, Brian Addison, who was hired by NBC in mid-2011, changed all that. In announcing the closure, Vivian Schiller, a senior vice president at NBC News, said, “The decision to shut down the site was difficult. But in the end, we didn’t see a strategic fit for EveryBlock within the portfolio.” Read more…

EveryBlock’s Adrian Holovaty: Enabling Community Conversation

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Journalist and programmer Adrian Holovaty has been building out local news databases for a while now. A former Washington Post staffer, Holovaty is also the creator of the open-source platform Django, as well as (which later was folded into EveryBlock).

His site, EveryBlock, was founded in 2007 and supported by a grant from the Knight for two years before being acquired by MSNBC in 2009. After several years of being focused on the data of hyperlocal, the site’s recent relaunch signaled a major change of course, with the understanding that community also needs to be part of the equation.

Here, Holovaty answers some questions by email with Street Fight about EveryBlock’s revamp, who is winning the hyperlocal game, and says it’s “too early to tell” on what local advertisers want from hyperlocal...