PODCAST: This Week in Location-Based Marketing — Poynt, Adcentricity

In this week’s episode, hosts Rob Woodbridge and Asif Khan discuss Poynt’s filing for bankruptcy protection and Amazon’s UpNext buy; Nokia gets out of mobile payments while everyone else is getting into them; news from Google and IBM; and special guest, David Peres of Adcentricity…

Street Fight Daily: Bee Media Buys Adcentricity, Yelp Spam Begone

A roundup of today’s big stories in hyperlocal content, commerce, and technology...

Bee Media Acquires Adcentricity to Unite Location-Based Ads, Mobile Shopping (TechCrunch)…

U.S. Mobile Ad Spend to Double in 2012 (Mediapost)…

Yelp Spam Begone: Software Weeds Out Fake Reviews (Mashable)…

Where Hyperlocal Meets Digital-Out-Of-Home

The digital out-of-home advertising sector — all those networked screens you see on top of gas pump tops and in elevators, 7-11s, waiting rooms and the back seats of taxis — couldn’t be happier about the rise in popularity of location apps and daily deal coupons. Finally the hyperlocal targeting that is a part of what these networks of screens can do has some consumer-driven energy and contextual relevance behind it…