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Street Fight Daily: Google’s Plan for Mobile Search, Uber’s “Lead Generation” Defense

The Editors

Street Fight Daily: Google’s Plan for Mobile Search, Uber’s “Lead Generation” Defense

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Reinventing Google for a Mobile World (New York Times)… Uber: We’re Not a Taxi Service,“We’re a Lead Generation” App (Business Insider)… Location Is Everything: Talking Mobile Programmatic With Avazu’s Yi Shi (AdMonsters)…